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As China’s leisure snack market enters the consumer stratification era with Gen Z as the main force, Lakedaixi has become a hit-making brand through innovation. It launches differentiated Latiao series (Fiery, Fiery Aura, Classic) catering to diverse tastes, offers flexible specifications (bag-in-bag, box, bulk) for multi-scenarios. Backed by complete industrial chains, 100,000-level clean workshops, triple quality inspections and self-built logistics, its products win high recognition, leading the tens-of-billions Latiao track.
READ MOREBackground: Global demand for Chinese-style spicy snacks + rising cultural confidence drives Latiao export. Lakaixixi’s Strategy: Launches Chinese-style Traditional Series (cultural packaging/naming) to stand out. Support: Pingjiang origin, traditional craftsmanship, mature supply chain, and multi-series product matrix.
READ MOREMarket Background：Snacks now carry social, emotional & leisure functions; good snacks need to meet consumer demands. Lakaixixi, a spicy snack brand, launches "Latiao from Earth" based on young people’s interest in aerospace. Key Advantages of "Latiao from Earth"： Space-themed packaging：Deep blue + futuristic lines, with astronauts & chili-shaped aliens, creating differentiation to attract core consumers. Mala flavor：Caters to mainstream taste preference, leveraging Lakaixixi’s industry expertise for layered flavor. 4 product types：Spicy stick (soft chewy), chunk (flavorful), strip (fun), slice (shareable) – covering diverse needs. Origin-sourced materials：Ensures fresh raw materials, consistent quality & stable output, building trust for consumers & distributors.
READ MORECore Positioning: Lakaixixi Classic Series is a star product in mainstream channels, with 9 popular spicy snacks, fitting diverse consumer needs. Key Advantages: Rich variety: 9 types (Spicy Stick, Money Grubber Slice, Extra Spicy Strip etc.) adapt to multi-scenarios (TV watching/parties). Eye-catching packaging: "Upper-lower color separation" design, unified appearance, multi-specs (bulk/small packs/boxed) for wide channels. Premium quality: Selected first-grade wheat, non-GMO soybean oil, 20+ herbal spices, authentic Pingjiang flavor, ensuring high repurchase rate.
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